Sri Lanka profiled as MICE centre Abu Dhabi fair

Some SLCB members at the exhibition

Sri Lanka took part in GIBTM 2008 Gulf Incentive, Business Travel and Meetings Exhibition which was held at Abu Dhabi International Exhibition Centre early this month with 245 exhibitors promoting wide range of services and 239 hosted buyers.

The Sri Lanka Convention Bureau (SLCB) in its strategy to reach out to corporates in the Middle East took advantage of this event with its partner SriLankan Airlines with an effective presence at the GIBTM to promote the country as a venue for Meetings and Incentives, the bureau said in a press release.

‘With an increase of visitor arrivals from this region, we have a better chance of convincing the MICE ( Meetings, Incentives, conferences and Exhibitions) segment that Sri Lanka is an ideal location for their activities,’ says the Bureau.