Business Times

Colombo prepares for mega seminar by Asian Branding Guru Martin Roll

Colombo is preparing for mega, back-to-back seminars by Asian Branding Guru Martin Roll. Organisers said the Martin Roll Seminars to be held in Colombo on March 22 under the auspices of The Management Club, are a 'not-to-be missed' for boardroom members of Sri Lanka's nation and corporate brands hoping to be promoted on a global platform.

Picture shows Martin Roll speaking at the World Islamic Economic Forum in Kuala Lampur last year.

He will conduct two seminars on strategic brand building, aimed at Company Directors, CEOs and top Marketers. The programme is sponsored by Sri Lanka Insurance, Bartleet Finance, Airtel, Odel, Richardson Projects, VisionCare, Ceylon Biscuits, Alpha Industries, and Dimo, while the partners are Cinnamon Grand, Sunday Times/Business Times, MTV/YES FM and Bates Strategic Alliance.

A statement from the organisers said that the overall business climate today is changing more rapidly than ever forcing companies to respond and evolve more quickly. Customers are at their most demanding while companies are struggling to face these challenges while surviving the competition.

“As a world renown thought leader in value creation through brand equity driven by tremendous global experience and insights on such situations, Martin Roll has helped boardrooms to enhance shareholder value and create sustainable competitive advantage,” it said.

Mr Roll is a leading global expert on leadership, strategy and branding, with vast international knowledge and experience.

Top to the page  |  E-mail  |  views[1]
SocialTwist Tell-a-Friend
 
Other Business Times Articles
Disappointed Chinese investors return with another investment
Indian business baron on a 3-day holiday with wife, mother
PEO TV delays new installations
Wage battle soon in plantations
Sierra Cables to produce more ABC output against unviable copper
5-star hotel room rates $125 from April
Chaos continues at BOI; staff mulling ‘serious’ union action
Sri Pada pilgrims get relief from foot massage
Comment - Trouble brewing on plantations
Features - Professor Gishan Dissanaike: An emerging luminary in Economics from the University of Peradeniya
Features - More females than males in households:Govt survey
DFCC 3Q 10/11 group income reaches Rs. 13 bln
53% YoY 3Q 10/11 group net profit for Cargills, post 3 Coins, Kotmale
Hemas earnings up by 59.2%, strong growth from healthcare, transportation, leisure
Ceylon Oxygen to invest Rs 1.3 bln in new unit
Tourism, not an industry but glamour and hype, SLT head claims
AA, Asian Alliance in MoU for insurance needs
Rewarding transparency the ACCA way
Umbrella maker Rainco now into ‘Window ware and shade systems’
Features - Sri Lankan estate sector deprived of full budgetary allocations
Revenues up 45% YoY for Lankem-controlled CW Mackie
Letters
SEC’s rule on fast buck traders may be amended
Cessna aircraft makes its entry into the corporate world
Nestlé opens nominations for Rs 55 mln-worth 2012 Prize in ‘Creating Shared Value’
Focus - Broadband quality: We are there at last!
LOLC reduces borrowing costs thro’ access to long-term finance
Expolanka moves up the ladder to a corporate boardroom future
BOI jumps on ‘Wonder of Asia’ bandwagon, FDI target over $1 billion
Education issues at ST Business Club
WFP welcomes ECHO support to the flood-affected
Sri Lanka’s debt to GDP ratio at manageable levels
Sri Lankan Emeritus Prof. wins international award
Circumstances count more than attributes in investing
Sri Lanka could be a production house to India
EFC sets up HR network and launches website
Two chambers come together for mutual benefit
Microsoft Sri Lanka takes IT to 1,000 rural villages
Czech Republic to double trade volumes with Sri Lanka
Renuka posts 3Q10/11 consolidated revenue jump of 150% YoY
Man to watch: Giant strides by high networth investor Dr T. Senthiverl
Colombo prepares for mega seminar by Asian Branding Guru Martin Roll
Another $217 mln IMF tranche in April

 

 
Reproduction of articles permitted when used without any alterations to contents and a link to the source page.
© Copyright 1996 - 2011 | Wijeya Newspapers Ltd.Colombo. Sri Lanka. All Rights Reserved | Site best viewed in IE ver 8.0 @ 1024 x 768 resolution