Nature’s Secrets new formula perfume for ‘male executive officers’
View(s):Nature’s Secrets unit, Nature’s Beauty Creations (NBC) has launched three perfumes for male executive officers under the brand name ‘NS Black’.
The perfume variants of NS Black are of global standard yet affordable to Sri Lankans. The company said that the idea came from top bureaucrat Lalith Weeratunga, Secretary to the President who has in the past been persuading and encouraging Chairman/Managing Director of the company, Samantha Kumarasinghe to add such a collection of high quality perfumes to the company’s existing product portfolio.
Before the perfumes were released to the Sri Lankan market, Mr. Kumarasinghe together with officials of NBC presented the new collection of NS Black perfumes to Mr. Weeratunga at the Presidential Secretariat recently, as a token of gratitude for his vision and encouragement in this regard. The company, describing the event in a media release, quoted Mr. Weeratunga as saying that the contribution of private sector to the country’s economic development is as important as that of the state sector. “The contribution of state sector to economic development is stronger and extensive than ever before and NBC has been able to produce perfumes to suit the needs and buying power of state executive officers”, said Mr. Kumarasinghe. Developed under international perfumery standard procedures, the collection of men’s cologne has been categorized into three varieties: Silent – Private and confidential; Brave – Make the first move; Naughty – For good boys”The three fragrances would symbolize the silent courage and determination, gregarious nature, power and love of men”, stated Ms. Anuththara Hapuarachchi – Head of Creative, NBC.
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