Insights, the ‘sixth sense in advertising’, turns seven
View(s):Insights Advertising, an integrated marketing and communications agency recently stepped into its seventh year of operations.
Chaminda Gamage CEO and Executive Creative Director Insights
In a media statement, the company said it represents a fresh advertising agency model offering brands an alternative to most traditional agency model. The company philosophy revolves around effective strategies’ reflecting a positive bottom line for its clients. Insights moved into a new office premises in Nawala recently, further expanding its solutions to its unique client portfolio.
Chaminda Gamage, CEO and Executive Creative Director Insights, said, “Six years ago when we embarked on our advertising mission our sole purpose was to create an advertising art which would grab the heartstrings of the ‘Lankan’ consumer effortlessly. Insights was formed to create an advertising style which could easily embrace the culture, value system, social practices and other popular beliefs in our country”.
Insights Advertising works closely with accounts such as CBL, Cargills’ Kotmale, Kist Nectar, Miller’s Brewery, Sampath Leasing, a fully owned subsidiary of Sampath Bank Group, producing strong bottom line focused campaigns. The company has strategically partnered with PR Wire, an exclusive affiliate of Edelman, the world’s largest PR firm, operating in Sri Lanka as the Public Relations service provider, further strengthening its offerings.
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