Pirates have landed at Odel
View(s):You could be forgiven if you thought the Pirates of the Caribean had landed at Odel. Actually it was Embark unveiling a dashing and fun collection on the pirate theme featuring Odel founder Otara Gunewardene’s pet pooches Niko, Bandit and Rozzy.
Swaggering pirates, complete with bicorne hat, eye patch and polka dotted scarf walked the ramp at Odel’s Alexandra Place store last Saturday. The mischievous Bandit inspires the collection and showcases his bold expressiveness through elaborate graphic designs. Style elements include studded and metallic trims, artful patches and embroidery which bring out the daring yet feminine side of Rozzy, while the tongue-in-cheek slogans resonate with Niko’s antics. Add bright colours and signature stripes and you can see why they are saying the Embark Pirate Collection is ”jollier than the Jolly Roger, more stylish than Long John Silver and more colourful than a shoulder full of parrots”.
“The Pirate theme is not only getting more and more popular worldwide but is also very versatile as it is made of elements that complement all the three diverse personalities of our celebrated trio Niko, Bandit and Rozzy,” said Otara Gunewardene, the CEO of Odel PLC and the architect of the brand Embark. “The collection is content rich, and is distinctively Embark, with features, styles and colours that are instantly identifiable with the brand,” she added.
