Dialog launches Nationwide SMS Wish Campaign for World Cup
Dialog Axiata, Sponsor of Sri Lanka’s National Cricket Team, launched on March 22 a SMS campaign drawing the Nation’s wishes for a Sri Lanka victory at the ICC T20 world cup.
Sri Lanka Twenty-20 Captain, Dinesh Chandimal, receiving a framed banner with a selection of wishes from Sri Lankan Cricket Fans from Dialog Group Chief Executive, Dr. Hans Wijayasuriya
The nationwide SMS Wish Campaign will run in conjunction with a prize draw, which will select 20 lucky Sri Lankan fans who will win an all expenses paid opportunity to cheer Sri Lanka at the Finals in Bangladesh. The Wish & Win competition will also serve out a host of other prizes including mobile phones and cricket merchandise.
To participate, fans simply need to type ‘SLC’, followed by their wish and NIC number and send it to 0777998855 from any network or 777 from the Dialog network.
In tandem with Sri Lanka’s victory at the Asia Cup and as a pre-cursor to the Wish & Win SMS promotion, thousands of Sri Lankan cricket fans joined Dialog to wish the National Cricket team as they embarked on their Twenty-20 world cup campaign in Bangladesh. The signatures of the Sri Lankan public were collected by Dialog at a special screening of the Asia Cup final in Colombo, and was handed over to the national Twenty-20 Captain, Dinesh Chandimal and Vice-Captain, Lasith Malinga, and National Women’s team captain, Shashikala Siriwardena, by Dialog Group Chief Executive, Dr. Hans Wijayasuriya.