Global stationery giant PLUS launches in Sri Lanka withThef:;llstop
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Michio Miwa, Corporate Officer/Executive Director in charge of all PLUS Corporation’s overseas sales and marketing (Right) with Thef:;llstop Director Nadisha Sirisena at the launch event.
Japan’s PLUS Corporation, one of the world’s leading stationery suppliers, made its Sri Lanka debut with a collection of innovative products led by its universally popular correction tape, which, at 83 million pieces in 2015, is the best-selling product worldwide in its category.
The launch of PLUS branded products in Sri Lanka in partnership with Thef:;llstop, the country’s leading retailer of branded stationery, was attended by Michio Miwa, Corporate Officer/Executive Director, in charge of all PLUS Corporation’s overseas sales and marketing, the company said in a media release.
Mr. Miwa said, “ the brand, which reported consolidated sales of US$ 1.2 billion in 2014, was delighted to add Sri Lanka to its global retail network, offering high quality, innovative and eco-friendly products to a new generation of consumers”. One of PLUS Corporation’s flagship products, the MR2 hand held correction tape dispenser is targeted principally at young students making the transition from pencil to ballpoint, but meets the requirements of a much larger segment of users, including typists who wish to make corrections on documents neatly and professionally.
The correction tape replaces correction fluid bottles and pens, which can contain volatile solvents that are hazardous to health, are difficult to use, take time to dry, and are difficult to write over. The PLUS correction tape rolls on smoothly, can be written on immediately, does not require shaking and squeezing, has no odour, does not damage the paper, and has a neat finish. “We are very excited at the potential for this product in Sri Lanka, and are proud to represent PLUS Corporation as its authorised distributor,” Thef:;llstop Director Nadisha Sirisena said. “Most schools in Sri Lanka have banned correction fluids because of their tendency to rub off on clothing and furniture. The PLUS MR2 correction tape is easy to use, safe and produces great results.”