Mahindra & Mahindra tops sales satisfaction index : JD Power
View(s):Ideal Motors (Pvt) Ltd, a fully owned subsidiary company of the Ideal Group which has been representing Mahindra & Mahindra since 2009, announced that Mahindra has topped the sales satisfaction index among mass market brands followed by Toyota and Ford, as per global market research firm JD Power.
The 2017 India Sales Satisfaction Index (Mass Market) study is based on responses from 7,831 new-vehicle owners, who purchased vehicles between September 2016 and April 2017. Mahindra & Mahindra ranked highest in the sales satisfaction index, followed by Toyota and Ford.
According to a media statement issued by JD Power, the overall sales satisfaction index for the industry improves significantly: Overall satisfaction increases by 31 points (on a 1,000-point scale) from 2016.
“Our Vision at Ideal Motors is to strive to be the most trusted, innovative, and respected brand in the industry, focusing on total commitment to our customers and employees right from the start and it gives us enormous satisfaction and pride to represent a brand such as Mahindra,” said Chairman Ideal Group, Nalin Welgama.