Excel Restaurants takes over FLOOR by O! and SHORE by O!
View(s):Excel Restaurants Pvt Ltd, a subsidiary of Browns Investments PLC (BI), has been granted franchise rights of FLOOR by O! and SHORE by O!, two leading pub and restaurant brands owned by Pubs ‘N Places Pvt Ltd, a sister company of Lion Brewery Ceylon PLC.
The strategic move of Excel Restaurants gives it a substantial opportunity to increase its presence in the entertainment sector, the company said in a media release.
As a result of the new alliance, Excel Restaurants together with Browns Hotels and Resorts – a part of the BI arm, will manage the operations of the FLOOR by O! and SHORE by O! which were re-opened on April 27 and May 5 respectively, increasing their presence in the entertainment industry.
Conveniently located in Maitland Crescent and Mount Lavinia, FLOOR by O! and SHORE by O! are popular for their splendid selection of beverages, top quality food, finest bands and DJs and the vibrant atmospheres. The two venues have been trendsetters in the pub prospect in Colombo and have retained a large following of regular customers, the release said.
“We have upgraded the features of the two venues and continue to offer an unprecedented entertainment experience to their customers,” said Eksath Wijeratne, Group General Manager of Browns Hotels and Resorts.
Shamal Boteju, Director of Pubs ‘N Places Pvt, said they considered the partnership with Excel Restaurants as being a strategic fit due to their in-depth knowledge and experience in the hospitality industry over the years.