MiracleofAsia.LK, Sri Lanka’s largest travel website showcases local miracles to the world
View(s):MiracleofAsia.LK, aiming to be Sri Lanka’s largest travel website in the form of a content magazine and website, was launched at the recently held Sancharaka Udawa travel exhibition in Colombo.
MiracleofAsia team
The magazine contains feature articles on the country’s best attractions, fun activities, top places to shop, abundant offers and also offers a sneak peak on whether the high end fine dine restaurants and cafes really walk the talk, the company said.
Focus on content marketing to promote the miracles of Sri Lanka globally will be a winning strategy to attract tourists from Europe, West Asia and China into the country while contributing towards the overall growth of tourist arrivals, it said in a media release.
MiracleofAsia Founder and CEO Prageeth Hewage said: “We invite hoteliers and tour operators to sign up with the MiracleofAsia.Lk to increase their revenue by attracting more tourists. The company is trying to fulfil the gaps of travel information to instant bookings by bringing them together onto one platform. Unlike any other OTA, the company is differentiated by its strength in search and content marketing. The company also has more than 20 content writers working on this project.”
Armed with latest technologies, the website is targeting to attract more visitors to the island by connecting people through promotion while providing them instant booking facilities for hotels and experiences as well.
MiracleofAsia Digital marketing consultant Aravinda Premarathna stated: “We will give more focus on search marketing and social media strategies to attract travellers to visit the platform, I will use the knowledge and experience that I have gained in previous similar digital marketing projects for this to be successful. Our strategy here is to use ‘content’ as the main marketing tool to be found in Meta searches through the search engine optimisation (SEO). Social media users over the world will also be invited to browse the platforms and later will be converted to bookers by offering tangible values.”