DentsuGrant creative joins global workshop in Japan
View(s):TOKYO – DentsuGrant’s Tara Weerasinghe spent an exciting few days in Tokyo earlier this month representing Sri Lanka and her agency at the Dentsu Young Innovators Workshop 2018.
Tara Weerasinghe
As one of seven rising young creatives from the APAC region chosen to join her peers from Dentsu Inc, she spent four days in Japan surrounded by the best creative thinkers in the world. Learning, absorbing, and working, she also had the unique opportunity of working with a partner from Dentsu Kansai, under the guidance of their “Sherpa” Yasuharu Sasaki, the ECD of Dentsu/DAN (Tokyo), to crack a live brief given to them by their host agency, Dentsu Inc, the company said in a media release.
Aside from the live brief, she also had the opportunity to take part in Creative, Strategy, Digital, Data and Peer Learning sessions at the 48-storey ultra-modern Dentsu Headquarters located in the heart of Tokyo, led by the best creative leaders from around the world.
Speaking of her experience, DentsuGrant Senior Writer Tara Weerasinghe said, “I’m truly grateful for the opportunity to attend this workshop. It was an incredible experience. I feel that my creative writing skills have been enhanced with the help of the insights and tools learned at the workshop. Thanks to Yasuharu’s mentoring and my experience in Tokyo I feel a renewed confidence in my approach to the creative challenges at DentsuGrant.”
DentsuGrant is part of Dentsu, the single largest agency brand in the world.