DI’s digital agency Digibrush wins big at WebAwards 2018
View(s):The official website of Ceylon Leather Products Ltd www.di.lk has been recognized as the best website in the ‘fashion or beauty’ category at the prestigious WebAwards 2018. DI’s digital agency Digibrush, an experienced provider of integrated digital solutions was also recognized for the concept, creativity and development of the said site.
Since 1997, the Web Marketing Association’s annual WebAward competition has been recognised as the world’s premier industry-based website award programme.
Acclaimed as the longest running annual website award competition dedicated to setting the standard of excellence for all website development, the Web marketing Association has independent expert judges from around the world to review sites in 96 industries. The best is recognized with a WebAward which helps interactive professionals promote themselves, their companies, and their best work to the outside world, according to a DI media release.
According to a statement issued by the Judging Panel of the WebAwards 2018, www.di.lk features a design that is “very modern and would appeal to the target market.
The colors are vibrant, and the imagery conveys a very fun, young message. The site is incredibly easy to navigate. Options are clear and easy to identify. The prominent social media panel is well presented and would appeal to the site’s younger audiences. The infinity scrolling function is surprisingly responsive. Additional products pop up quickly and seamlessly. The History timeline does a great job of conveying the company’s rich and impressive history in short, scannable bites.”
The DI website, which was recently revamped and relaunched by Sri Lanka-based design and digital agency Digibrush, was honoured in the “Best Fashion or Beauty Website” category where it distinguished itself within a field comprising hundreds of entries, clinching the win due to its high marks across seven judging criteria, namely Design, Innovation, Content, Technology, Interactivity, Copywriting, and Ease of Use.
Commenting on the accolade received, Hisham Zulfiqar, Co- Founder, Digibrush, stated: “We understand the brands we work and create interactive platforms for the global customer. This has been the secret to our success. The DI site is just one such platform that Digibrush has created and we are glad that our hard work and commitment has paid off.”