IFS aims to drive next phase of growth in South Asia
View(s):IFS, the global enterprise applications company, has announced that it is ready to drive the next phase of business growth in South Asia.
Shiraz Lye
Jayantha De Silva
IFS said in a media release that it plans to drive business growth by establishing its leadership position in focused industries in existing markets and reaching out to untapped markets in the region through the IFS Partner Network.
In line with its regional business expansion plans, Shiraz Lye will take the reigns as Managing Director and Vice President Sales for IFS in South Asia. The new appointment will be effective from October 1 and connects with the departure of Jayantha De Silva- President and CEO of IFS Sri Lanka.
Luis Ortega, Managing Director for IFS in the Middle East and South Asia, commented: “IFS is transforming into a bigger, faster and even more customer-centric business and I am personally proud to be part of that journey. The appointment of Shiraz Lye as the Managing Director and Vice President Sales for IFS in South Asia comes at a time when IFS has real opportunity to increase momentum in the sector and extend its leadership position. This is good news for customers, partners and IFS employees.”
Mr. Lye said, “I am excited and privileged to lead IFS’s South Asian business through this next chapter of growth.”
Mr. Lye has more than 27 years of experience from roles in business development, sales, channel management, key account management, marketing, and PR.
Mr. de Silva has been instrumental in growing IFS in the region—from an organisation of six people in 1997 to the second largest IT company in the country. He said: “Looking back at my 21 years at IFS, I am proud to have been a part of building the Sri Lankan business into what it is today.”