Jaffna international trade fair ends today
View(s):The Jaffna International Trade Fair(JITF), the multi-faceted gateway to the north which brings together some of Sri Lanka’s favorite brands and services, got underway on Friday and ends today (January 27).
The 10th edition of JITF, named “The Gateway to the North”, is an event and meeting hotspot for traders and business, both local and international. The one stop shop for businesses in the rapidly developing Northern peninsula, the trade fair hosted close to 350 stalls on a wide range of products and services, the organisers said in a media release.
The expo is organised and managed annually in January by Lanka Exhibition and Conference Services (Pvt) Ltd (LECS) in association with the Chamber of Commerce and Industries of Yarlpanam (CCIY) with the support of the Jaffna Municipal Council, the Sri Lanka Convention Bureau and International Business Council. The Ministry of Industry and Commerce and the National Chamber of Exporters are endorsing this event.
“The multiproduct trade fair is considered to be ‘The Event’ for businesses looking to expand to the North while businesses in the region are given the opportunity and the stepping stone to expand beyond its borders and work shoulder to shoulder with major players in any given industry,” the release said. Sponsors of JITF 2019 were: Diamond Sponsor – Insee Cement, Platinum Sponsor – Browns Co, Official Health Care Partner – Asiri Healthcare, Official Food Partner – Ruhunu Foods (Pvt) Ltd, Official Bank Partner – People Bank, Official Telecommunication Partner – Mobitel Pvt Ltd, Official Roofing Partner-Idea Group Ltd and Official Fertility Care Partner- Ninewells Hospital.
Attracting over 60,000 visitors each year, the event had over 2,500 products on discount with entertainment and opportunities for all age groups.
Speaking of its unforeseen growth over the years, LECS CEO Aasim Mukthar said traders had witnessed the business opportunities and the potential the North had to offer first hand. “When we first held the fair, many of the traders who came with us had to close shop after one day because they were sold out. We have seen tangible growth in numerous sectors in the North over the years and also played a role in the opportunities that are created, especially for SME’s, through such an event,” he said.
The 10th edition of the exhibition featured consumer favourite brands in the construction industry, hospitality industry, food, beverage and packing industry, automobile industry, ICT industry, financial services, apparel and textile, agricultural, consumer goods and many others.