Celebrities and eco-charities are using the viral craze on social media to raise awareness over the plight of the planet. Millions of people have been taking part in the #10YearChallenge by posting two photos of themselves a decade apart to show how much they’ve changed. Now they are publishing photos of how much the Earth [...]

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The real 10 year challenge: Celebs and charities take to social media to raise awareness on climate change

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Celebrities and eco-charities are using the viral craze on social media to raise awareness over the plight of the planet.

Millions of people have been taking part in the #10YearChallenge by posting two photos of themselves a decade apart to show how much they’ve changed. Now they are publishing photos of how much the Earth has changed over that time.

Among the more striking images are pictures of glaciers reduced to a few bits of ice and once colourful thriving reefs reduced to a wasteland of bleached coral.

International eco-charity Greenpeace was one of the first environmental organisations to jump on the trending hashtag.

It shared two photographs highlighting the effect of deforestation in the Amazon rainforest. The eye-opening images show the difference between the leafy green Amazon rainforest ten years ago, and its relative nakedness today.

Users on Twitter have responded saying that viral trend is ‘the saddest you’ll see’ and the ‘only 10 year challenge we need to think about’. Experts say that global warming was linked to a changing tree composition – meaning as some tree species died, not enough were springing up to replace them. Other images show large iceberg on the left, and a melted iceberg on the right emphasising that shrinking ice sheets continue to be a major issue. Antarctica is losing about 127 gigatonnes of ice mass every year, while Greenland loses 286 gigatonnes annually, according to NASA.

Courtesy -Daily Mail

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