Glidar launches first-of-its-kind ‘GlidAR’ Augmented Reality Experience
View(s):Glidar Pvt. Ltd, the newest technology start-up in Sri Lanka, recently launched the GlidAR Augmented Reality (AR) App experience using its mobile app to the corporate sector at the Galle Face Hotel, Colombo.
Invitees were inspired with the new layers of creativity and knowledge the app offers. Parallel to the launch, their lifestyle magazine “GLIDAR” with the pioneering concept of incorporating augmented reality advertising was introduced, the company said in a media release.
GlidAR is the new stand-out brand engagement tool, helping brands tap into a new generation of hyper-connected mobile-first consumers with immersive and sharable experiences. Compared with traditional passive advertising, AR is more engaging, memorable and impactful, connecting audiences directly to the point of sale, while offering end-to-end measurability.
Gayathri Nadesapillai, Co-Founder/Vice President – Finance of GlidAR Pvt. Ltd. explained: “Whether you’re looking for an augmented reality marketing/advertising campaign or you’re simply curious about the potential of AR for your brand, GlidAR is bound to make your vision a reality.”