Perera and Sons committed in raising the bar for Sri Lankan Esports with Gamer.LK
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Perera and Sons expands its Esports presence in Sri Lanka in partnership with Gamer.LK
Esports has been growing rapidly over the last few years in Sri Lanka with an exponential number of players entering what is widely regarded as the “fastest growing sport” in Sri Lanka. Perera and Sons partnered with Gamer.LK in 2019 and stepped into the fray to amplify the local Esports culture with two massive online championships featuring popular Esports titles.
This year, Perera and Sons returns in partnership with Gamer.LK to launch the second edition of the championships, the PUBG Mobile P&S Series and the P&S Free Fire Contenders featuring Sri Lanka’s most popular Esports titles.
Both championships will be team based battle royale tournaments, starting off with qualifier group stages progressing to knockout based semi-final and final rounds. Perera and Sons has upped the ante this year for both tournaments with a prize pool of Rs. 150,000 for the PUBG Mobile P&S Series and a prize pool of Rs. 50,000 for the P&S Free Fire Contenders.
Both championships are officially endorsed by the Sri Lanka Esports Association and results will contribute to national player rankings. This significantly opens up opportunities for local players who – based on their performance and subsequent ranking – could be eligible for national Esports team roster consideration. The PUBG Mobile P&S Series is also endorsed by the developers of PUBG Mobile, Tencent Holdings, making it an internationally recognised tournament.
Last year’s championships by Perera and Sons received a massive amount of interest and engagement from the Sri Lankan gaming and Esports community with over 170,000 viewers tuning in, a social reach of 2 million, and over 1,300 players participating. Perera and Sons has been a household brand for over a century, bringing people together through its meals. While last year’s championships upheld this enriching tradition through various engagements, this year’s championships promise to take it even further.
Anyone who registers for the championships will also be registered for the Perera and Sons Family First loyalty programme which entitles its members to a range of exclusive benefits and privileges.
The gaming and Esports community will also get to be a part of uplifting the lives of Sri Lankans through the Perera and Sons Manumehewara CSR initiative.
“When we first partnered with Gamer.LK we saw how Esports is more than just a sport, and brings people of all walks of life together in a supportive and ever evolving culture.
Esports is the future of all sports, and with the Asian Games 2022 including Esports as medal events we are committed to supporting both players and the National Olympic Committee of Sri Lanka as they take Sri Lankan Esports to the world,” Gihan Perera, the Managing Director of Perera and Sons, stated.
Both championships are poised to be novel experiences for the Sri Lankan gaming and Esports community. Players can now register teams for both tournaments at https://gamer.lk/pereraandsons