The Sunday Times Economic Analysis                 By the Economist  

The all American meal: Are we eating rubbish?
By the Economist
Last week we discussed whether we were self-sufficient in rice. Today we turn to a different type of issue related to our food consumption that has serious economic and social implications.

The country has reached a stage of development when it is inadequate to consider merely the quantity of food that a person has access to but the quality of food people consume too has also become pertinent in evaluating the food situation in the country.

Changes that have occurred in the economy and society in recent decades have had adverse impacts on the quality of food consumption. Poor quality food and dangerous substances in food are responsible for the rise of many diseases.

There is a need to complement the concern with providing adequate calories for people with a concern with the quality and health impacts of the food they eat. Unfortunately this aspect of food consumption has had inadequate attention by government as well as people themselves. The problem has reached such significant proportions that we may ask: are we eating rubbish?

The rise in illnesses such as diabetes, coronary heart conditions and cancer are partly due to the poor quality of food consumed by people. There is a vital need to address this issue as the health of people, as well as the economy, is affected. Increases in illnesses means that there is a need to increase investments and expenditure on health and the efficiency of the workforce is adversely affected.

The number and proportion of households dependent on vendors for their food needs has increased enormously. This is quite evident when one sees the growth of food stalls, particularly in the cities and towns. When one looks around at food stalls and manner of selling food, one wonders whether the urban population in particular are eating rubbish. This phenomenon of easy foods purchased from outside is a modern phenomenon that has led to these fast foods being described as junk foods. Eric Schlosser in his recent book Fast Food Nation:

What the All American Meal is Doing to the World, discloses the shocking manner of artificial preparation of these foods in the western world that not only transforms the food we eat but the world itself. Tasty fast foods could be nasty health hazards.

The socio-economic developments in the country in recent years have brought about a need to protect the consumer from poor quality foods, unhygienic preparation and sale of food, and harmful extraneous substances, particularly in foods sold by vendors. Food sold in small restaurants, cafes and on the side walks are not subject to an effective surveillance to ensure their hygienic preparation. Furthermore, they are often exposed to dust and motor fumes. These foods are also likely to contain, inter alia, a higher than permissible proportion of lead, pesticide residues and coliform bacteria.

The existing laws that are expected to be implemented by municipal and urban councils are well known to be practised in the breach. There is a lack of personnel to enforce the existing laws and regulations, the inspectors are poorly paid and are known to be subject to bribery. The very few cases of prosecution are evidence of the inadequate implementation of the regulations.

Media publicity has sometimes drawn attention to these, but readers are familiar with the unhygienic conditions that make such exposure except those that are grossly bad not even newsworthy. There is also a need to revise and modernise the regulations pertaining to food preparation and contamination.

It is also common knowledge that fruits sold on the roadside and markets have used poisonous carbide for quick ripening. Fish is preserved by the use of morphine. Vegetables are sprayed with toxic substances that are health hazards and costly to people. All these require to be monitored and prevented.

Another important area for action is to ensure by law the sale of food containing minimum nutritional ingredients and the prohibition of foods whose nutritional ingredients have been extracted. We have the unusual situation when the government itself has been responsible for providing nutritionally deficient food. Wheat flour that is mostly available and consumed by Sri Lankans is the 74 per cent extraction wheat of Prima Mills.

Such extractions of nutrients are responsible for many illnesses like diabetes and cardiology conditions. Children brought up on such nutritionally deficient food would develop symptoms of these illnesses early. Apart from preventing the sale of nutritionally deficient foods, action should be taken to introduce nutritionally fortified foods.

Much of the success of improving the nutritional and hygienic quality of food depends on the nutritional awareness of people and their efforts to ensure that they are given a fair deal in food. Consumer resistance to unhygienic, harmful and nutritionally deficient food would indeed be an important means of ensuring better quality food.

However a more widespread government regulations and their effective implementation are needed to ensure that our health is not at risk. A healthy nation is vital for a healthy economy.


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