Looking
to unwind? Forget the hotels
By Marisa de Silva
If you're planning a quiet weekend holiday at some
tranquil resort, you may need to think again. Lankans looking forward
to a weekend-out with their families are quite likely to be disappointed
this holiday season as most of the leading hotels are fully booked
and likely to remain so.
But
isn't it the 'off season' you may ask. Yes, indeed, but tourism
seems to have taken a turn for the better, despite the country's
economic and political woes.
Assistant
Manager, John Keells Holdings Hotel Management Services, Kerini
Victoria, said most Keells' hotels were fully booked. She said the
large numbers of locals patronising their hotels on weekends, was
due to many relatives coming down on vacation from overseas. However,
at this time, last year as well, their hotels' occupancy levels
had been the same, she said.
Earlier,
hotels had to give attractive discounts and special packages to
lure locals, but now Sri Lankans are willing to pay the full rates.
"As long as peace lasts, the hotel industry will no doubt,
progressively improve," Kerini said.
Promotions
Manager, Aitken Spence Hotel Holdings, Pradeep de Alwis also said
most of their hotels were fully booked, but mainly by foreign tourists.
The foreign market has improved so much that of late, they have
found it quite difficult to accept local reservations, Mr. de Alwis
said. There's been a vast improvement from last year, he said, which
was quite unexpected given that it is the Olympic season and usually
there is a lull during this time, he added. But, foreign arrivals
seem to be on the rise, perhaps due to the ascent of the Indian
tourist market, he says.
The
local market has never outnumbered the foreign market in occupancy,
said Lalin de Mel, Director Marketing, Jetwing Hotels Ltd., adding
that local tourists usually act as a filler.
But
tour operators have been doing exceptionally well, even though this
is usually the off-season, he said. In some of their hotels, they
have even had to turn away Sri Lankans coming in for the Sunday
buffet.
Foreign
nationals with resident visas are given local rates, so they too
are counted as part of the local market, he said. So, if you are
looking to unwind for a weekend you may have to explore options
other than the usual hotel break.
More
tourist arrivals
There has definitely been an increase in tourist arrivals
this year, said K. Yanaratnam, Statistician, Sri Lanka Tourist Board,
adding, that compared to 500,000 arrivals last year, they estimate
more than 550,000 arrivals this year. Usually the July-August time
is referred to as the 'mini-peak' season, and ever since the Ceasefire
Agreement, a substantial number of tourists have come into the country,
Mr. Yanaratnam said.
Many
Lankans too frequent hotels now, he said. As much as 15-20% of hotel
occupancy around the country is by locals and expatriates. It could
possibly be due to an increase in income, especially as expat spending
patterns are different to the locals, he said. |