Is
cricket still the gentleman’s game?
The good, the bad & the ugly
By S.R. Pathiravithana
May be a little over a half century ago, the game of cricket in
the land where it originated (England) was dominated by a gentry
who called themselves the gentlemen, who indulged in it for the
love and social status and not for monetary gain that was derived
from it.
In
that same era there were also another section that was named the
players, but, they were only a sector that helped the gentlemen
indulge in it and in return they were rewarded for the services
rendered. This scenario continued for almost a century and then
in the post second world war era the gentlemen gradually faded away
from the playing field.
The
post gentlemen period saw all players getting an allowance for their
active role in the game and these persons came to be known as professional
cricketers. However even in this era it was the respective authorities
of the game who decided who were to get what and the players fell
in line. During this period the game grew in stature with the advent
of persons of the calibre of Sir, Garfield Sobers, Ritchie Benaud,
Sir Frank Worrell, Ray Illingworth, Graham Dowling, Intikab Allam,
Nawab of Pataudi, and Peter Pollock who enriched the game in no
uncertain manner. During this period the game had its own controversies
like the side lining of South Africa over the Basil D’Olivera
issue, but seemingly non were commercial, though its root causes
transformed it into its eventualities. However even by the late
sixties commercialization of the game had not taken its deep root.
Then
in that era, once again in England, some counties concerned about
their flagging coffers derived a new version of the game that was
limited to only a day’s play and then the match would end.
This culminated in the staging of the first World Cup in 1975, which
was held in England. Though England fared well in the initial stages
of this tournament, they had a disastrous end falling for a paltry
93 runs in the semi-finals against Australia – the ultimate
runners-up of the tournament.
A
while later South African born Anthony Greig replaced Mike Dennis
as England’s captain. After two years of rollicking as well
as controversial leadership of his adopted country, Greig planned
out a coup ‘D grace along with Australian media magnate Kerry
Packer to sign up a list of top cricketers in the world which included
players from banned South Africa to play a series of carnival cricket
for the Australian TV – Channel-9. This became a huge commercial
success and the drawn up players were remunerated handsomely. The
rest of the world cricket fell down on its knees and the cricket’s
Pandora’s Box was thus opened.
This
cricket carnival saw the advent of a pyjama version of the game
where coloured clothing replaced the traditional white on the playing
field. At the same time outside playing peripheries televisions
had come in to stake claim of its pound of flesh of the game.
Gradually
the shorter version of the game took the centre stage. While the
longer version of the game started losing its grip as the top dog,
it was kept on for posterity sake. There were more and more one-day
cricket that came into being and at the same time the participating
countries saw their coffers laden with gold. Then at the same time
this transformation saw the new cricket millionaires of the likes
of Shachin Tendulkar and Shane Warne enter through lucrative TV
commercial deals. Besides this, there were commercials appearing
on the bats, the playing shirts on players, while even the wickets
and even start of the bowling run ups were sold for huge stakes
by the respective authorities.
Then
came the ugly side of the matter. Just recently, the Indian cricketers
who are heavily in the midst of the TV commercialization of the
game in the sub-continent had differences with the authorities of
the game just before the last mini-world cup, over a commercial
advertisement of their playing shirts. Now with the next World Cup
scheduled to be held in the West Indies, the players from the countries
that makes up the Caribbean have started their differences with
their local authorities on similar lines. The result – the
West Indies is represented in Sri Lanka by a second string and the
host country stands to lose millions of rupees on TV deals.
The
game of cricket has come a long way. At the same time the players
have got richer. However has the game got richer by all these antics?
Who is bigger in this exchange? Is it a cricketer who comes and
occupies the field may be for a decade and a half the most or this
beautiful game of cricket as a whole?
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