Adfactors PR Lanka shines at SABRE South Asia Awards 2024
View(s):Adfactors Public Relations Lanka has announced a first hat-trick victory at the illustrious SABRE South Asia Awards 2024 at the Westin Hotel in Gurgaon, New Delhi.
Celebrated as the ‘Oscars of the PR industry’, the awards recognise excellence in strategic planning, creativity, and business results in public relations, with agencies from across South Asia vying for recognition, the local agency said in a media release.
Adfactors PR Sri Lanka’s Founding CEO, Rezani Aziz, was honoured with the Agency Head of the Year, while the two Gold Awards were for its exemplary campaign for the Planters Association, titled “Sustainable Livelihoods for Every Plantation Worker.” This campaign has been instrumental in establishing the importance of progressive wage reforms and a transition towards incentiviSed, higher productivity models.
“I am deeply honoured to be named Agency Head of the Year at the SABRE South Asia Awards. Yet they would not be possible without our team, and our clients. Often, in the face of tremendous adversity, our people have demonstrated resilience and a shared commitment to excellence. We are proud to represent Sri Lanka on this prestigious platform and of our continuing mission to deliver impactful change through knowledge-driven communication,” Ms. Aziz said.
Founding CEO Rezani Aziz (right) declared South Asia’s Agency Head of the Year.
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