Roar AdX Strengthens Sri Lanka’s banking sector
View(s):Roar AdX, as a Meta Managed Partner, continues to redefine the digital marketing space in Sri Lanka by leveraging Meta Platforms to optimise digital advertising strategies for businesses across multiple industries.
Building on its commitment to advance the digital marketing industry, Roar AdX has introduced a series of specialised workshops tailored specifically for Sri Lanka’s banking sector. These workshops provide in-depth consultation and introduce advanced Meta Advertising Technologies aimed at driving business growth through more effective and targeted digital advertising strategies, the company said in a media release.
In recent weeks, Roar AdX conducted workshops for Sri Lanka’s leading banks, including Commercial Bank, Sampath Bank, Seylan Bank, and National Development Bank (NDB). By implementing global best practices on Meta advertising techniques tailored to the banking sector, Roar AdX is empowering these institutions to unlock new growth opportunities and enhance their digital marketing strategies.
Tharaka Ranwala, Senior Deputy General Manager, Marketing, Card Centre, and Customer Care at Sampath Bank, said: “Our partnership with Roar AdX has provided us with valuable insights that have significantly enhanced the efficiency of our Meta Advertising strategies.” Umair Wolid, Chief Marketing Officer of Roar AdX, commented on the initiative: “By focusing on the banking sector in Sri Lanka, we aim to demonstrate how Meta’s Advertising Technologes can drive innovation and increase visibility. It is gratifying to see these banks quickly integrate these tactics into their core marketing strategies.”
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