Public recognition for LOLC for the ninth consecutive year
View(s):LOLC has once again emerged as the “People’s Financial Services Brand of the Year”, securing the prestigious title bestowed at the SLIM Kantar People’s Choice Awards 2025 for an unparalleled ninth consecutive year. This recognition, conferred through a comprehensive consumer research, reflects the brand’s firm connection with the Sri Lankan people and its consistent leadership in financial services, the company said in a media release.
LOLC’s Marketing Communication Team led by Susaan Bandara, Group Chief Officer- Marketing Communications, receiving the award.
Unlike many industry awards, the SLIM Kantar People’s Choice Awards are determined by independent consumer research conducted by Kantar, a global leader in brand insights. Instead of relying on a judging panel, this recognition is purely based on public perception, brand recall, and customer loyalty, making it one of the most authentic measures of a brand’s standing. Securing this title for ninth consecutive years highlights LOLC’s deep-rooted connection with its customers and its ability to evolve with their changing needs while maintaining a firm commitment to excellence.
Kapila Jayawardena, Group Managing Director/CEO of LOLC Holdings PLC, commenting on the achievement, said, “Winning this award for nine consecutive years is a powerful affirmation of the trust and loyalty that customers place in LOLC. It reflects our commitment to redefining financial services, not just as a business, but also as a force for positive change. From expanding financial inclusion to driving social impact through initiatives like the Divi Saviya Humanitarian Project, which has touched millions of lives, our focus remains on empowering individuals and businesses to thrive. This recognition strengthens our resolve to continue setting new benchmarks in the industry and taking Sri Lankan excellence to the world.”
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