Sirasa
re-launches new path
After a period of ten years, Sirasa radio re-launched its agenda
from January 17. In March 2, 1994 Sirasa launched its new venture
FM developing a new radio culture where the static “listener”
was motivated to be an active “fan”. This was really
an innovative technique. For the last decade Sirasa FM has grown
and developed in Sri Lanka to be a well-known household name familiar
to the young and old.
Now
Sirasa FM is ready to step ahead creating a new tradition and integrating
a new culture in the electronic media. This is a clear challenge
it has to face to conquer and it had risen adequately to fit the
occasion.
It
is understood music plays a vital role in rousing man’s basic
instinct and this may result in reaction which commit atrocities,
abominable crimes or degrading acts.
Instead
of aggravating the diseased minds with such genres of music there
should be music that soothe the minds, and Sirasa FM has decided
to be the medium that welcomes and promotes such music. Sirasa FM
has been conducting studies on listeners’ preferences and
also the effect of psychological impacts of music on listeners effectively
from 8am Suriya Sirasa, (the talk show) to Pinibara Yamaya (Morning
Glory with blessings for the day) at 4 am.
For
this progressive venture young actor Sahan Ranwela, Gaminda Priyawiraj
and Suneth Chithrananda have joined the Sirasa FM. |