Cinnamon
Grand Colombo replaces Colombo Plaza
Cinnamon Hotels and Resorts, the exciting new leisure offering from
John Keells Holdings which is re-branding its hotel chain, was launched
at the World Travel Market in London recently.
Cinnamon,
which will offer ‘affordably indulgent experiences for people
of all ages’, was unveiled at the Sri Lanka stand at the WTM
with a gathering that included Deputy Minister of Tourism Arjuna
Ranatunga and Kshenuka Senewiratne, Sri Lanka’s High Commissioner
to the UK. Among those who officially declared the stall open were
Susantha Ratnayake, Deputy Chairman and Joint Managing Director
of JKH, Ajit Gunawardena - Joint Managing Director JKH, Rohan Karr,
CEO Cinnamon Hotels and Resorts and other key Cinnamon representatives.
Meanwhile
the Colombo launch was unusually done this weekend at the Colombo
Plaza – now renamed the Cinnamon Grand Colombo -- with invitees
being treated to dinner, an all-night party, stay-over and breakfast!
Visitors to the Cinnamon Stall at WTM experienced the indulgent
touch by being treated champagne & strawberries, handmade chocolate
truffles, sugar coated cashews and an assortment of exotic nuts
- the promise of Cinnamon.
The Cinnamon brand will be synonymous with luxury, comfort, creativity
and discovery and encapsulate world-renowned Sri Lankan hospitality.
This
will be achieved by providing comfort through consistent hospitality
standards overlaid with simple treats and sincere surprises, creativity
to inspire ideas that add colour to life and discovery, which comes
from the distinct personality of each property in terms of the array
of activities available.
JKH
said in a statement that yesterday’s launch of the first Cinnamon
Hotel in Colombo would be followed by the refurbishment and rebranding
of two resorts in the Maldives and The Citadel, Bentota Beach Hotel,
The Trans Asia Hotel in Colombo and The Lodge Habarana by December
2006 – each offering a unique indulgent and sensory experience.
Cinnamon Hotels
and Resorts is a culmination of a $1 million brand research and
discovery program, which consolidates a portfolio of city and resort
properties. Initial focus will be on Sri Lanka and the Maldives
with expansion across South Asia and the Gulf by 2010 with an additional
20 hotels. Once completed, it is expected that Cinnamon Hotels and
Resorts will be on a par with some of the world’s best hotels
and a leader in Asia. |