
Offshoring—The Unstoppable Force
All this is to say that in today’s increasingly
globalised economy, offshoring plays a central, critical and inevitable
role. Just as the offshoring of manufacturing has played out with
a relentless inevitability over the past generation, so too services
offshoring will march on. Already, we see the productivity of offshore
services grow faster than the salary inflation that accompanies
it (we hear much more about the latter).
By Marc Hebert
“The future is already here. It’s
just unevenly distributed.” Those of us on the front lines
of the offshoring movement can already see the horizon clearly.
While I’m an optimist by nature, the picture that emerges
for me is amazing even by my hopeful outlook. Simply put, we ain’t
seen nothing yet.
IT offshoring is at the confluence of a perfect
storm of macro economic and demographic trends. Those include:
* Dramatic ongoing technological improvements
in information technology fueled by Moore’s Law and associated
laws dictating the improving price/performance of networking, storage
and other enabling technology
* Steady, though less celebrated, advancements
in the productivity of application software development, fueled
by the Open Source movement, SOA, model-driven development, extreme
programming techniques, team collaboration tools and the like
* The successful import of the Silicon Valley
business model into India and China fueled, ironically, by the very
brain drain that helped create the model in the U.S. to begin with
* India’s and China’s embrace of capitalism
after a long, disastrous experiment with socialist economic policies,
and their inevitable impending influence on the rest of the developing
world
* The relentless drumbeat of economic progress
in the U.S. economy, reflecting the power of long-term exponential
curves (brilliantly captured in graph after graph by Ray Kurzweil
in his latest book “The Singularity is Near”)
* The double whammy of demographics in the industrialized
countries: an ageing population and workforce, coupled with below-replacement
level birthrates that ensure a critical long term labor shortage
in North America, Europe and Japan
As a result, several economic truths about offshoring
become clear:
* Offshoring jobs does not reduce the total number
of jobs in the U.S. economy; rather, it increases it, and we are
already close to full employment today, with bright prospects on
the horizon
* The best prediction we have for the U.S. economy
(from the Bureau of Labor Statistics) over the next ten years is
that we will produce 18 million new jobs with only 15 million new
workers at current rates. Outside forces, including offshoring and
immigration, will have to fill the gap or we slow down
* Technology jobs will grow much faster than the
rest of the economy, which means we are entering a new period of
labor shortage for engineers and software developers, even with
offshoring
* The shortage of engineers will translate into
more U.S. students entering those majors in college (and in fact
the numbers already bear that out for the past several years)
* The demographic trends in Japan and Europe are
much more dramatic than in the U.S., which has both an increasing
birth rate and a liberal immigration policy to ensure a steady flow
of young workers. In the longer run, Japan and Europe will face
dire labor shortages, and their current chronic unemployment problems
will dry up from core demand. Offshoring, while less developed there
today, will inevitably become a critical part of the solution, current
labor laws notwithstanding
All this is to say that in today’s increasingly
globalised economy, offshoring plays a central, critical and inevitable
role. Just as the offshoring of manufacturing has played out with
a relentless inevitability over the past generation, so too services
offshoring will march on. Already, we see the productivity of offshore
services grow faster than the salary inflation that accompanies
it (we hear much more about the latter). Today, it is possible to
build world class, complex software in India that wasn’t possible
five years ago, simply because the technical and business skills
building up in India are nothing short of amazing.
And so it goes. We face an exhilarating future.
The writer is Chief Marketing Officer at Virtusa
Corporation and a recognized expert on Offshore Outsourcing and
author of the recently published CNet article “The End of
India’s Offshore Dominance.” He has given dozens of
invited presentations on the subject to a variety of audiences.
|