The Sri Lanka Telecom Dealer Convention 2009 was held at the Water's Edge on February 19th, 2010.
Many members of the dealer and retail network were appreciated for their contribution and performance during 2009, at the convention. SLT remarked that the main initiative behind this award scheme was to recognize and appreciate the achievements in the prepaid card operations for the following product categories - SLT Passport card, sltnet prepaid card and SLT Citylink CDMA prepaid cards.

They also used the dealer convention as a platform through which the dealers could be motivated towards even better performance levels. Moreover, activities such as renewal of agreements and review of the past years' operations and making plans for the current year were also conducted during the convention.

The convention consisted of two sessions. The first session encompassed of agreement signing and the reviewing of operations conducted in 2009 as well as the discussion of plans for 2010. The second session, which was the highlights of the first session, had the awards presentation where awards were made for three main categories.

SLT has grouped the members of the dealer network into four categories based on their sales potential and strength. Four awards were presented to the best dealer of each category. The next award category was the 'Product Achievement', under which three winners were awarded for the following subcategories - SLT Passport, SLT Citylink CDMA pre-paid card and sltnet pre-paid card. Under the 'Island Wide award' group, three winners were rewarded for the best performance in the context of all three products. Further, the Most Outstanding, 1st runner-up and 2nd runner-up awards were presented to Mr. A. R. Kassam of ST Distributors (Pvt) Ltd, Mr. W. G. S. P. Siriwardana of Shen Cellular and M. R. A. Perera of Wijaya Distributors (Pvt) Ltd respectively.

Over 250 members of the SLT dealer and retail network were present on the occasion. The chief guest of the event, SLT Chairperson, Mrs. Leisha De Silva Chandrasena shared her thoughts at the gathering saying, "Let me take a minute to congratulate all the award winners on the exceptional performance and dedication you have shown in the year 2009. As we go on to renew the agreements for the year 2010, we sincerely hope and encourage you to continue to show as much enthusiasm towards our products in this year as well"

Even though the prepaid cards sector in Sri Lanka is highly competitive, SLT has been able to maintain a steady growth in their prepaid cards product range. In comparison to year 2008, SLT has marked an escalation of significant percentage in the prepaid cards growth. SLT remarked that they would not have been able to achieve such a success without the contribution of their dealers and retailers since more than 90% of their prepaid cards revenue is earned through the dealers and retailers.