Hameedia, Sri Lanka's leading menswear brand synonymous with style and quality, is celebrating Father's Day on June 18 by offering 1,000 special gift packs to fathers from all walks of life.
Hameedia invites the general public to nominate fathers, with a brief description in any language as to why he is special, by sending all submissions via direct messages on Hameedia Facebook or Instagram or by emailing marketing@hameedia.com. After a grand draw, 1,000 deserving fathers will be rewarded with an exciting Hameedia gift pack that is sure to bring joy into their lives, the company said in a media release.
Through this initiative, Hameedia aims to create awareness of the immense contributions made by fathers in bringing up children and how there must be a consistent effort by the children to take better care of these individuals and appreciate them daily or as often as possible.
Hameedia’s Managing Director Fouzul Hameed stated, “Parents go through great pain and suffering to bring you up in life. Once a year celebrations such as ‘Mother’s Day’ and ‘Father’s Day’ are fine but what we must all remember is to celebrate them every day in our own little way. Even a small gesture of love, kindness and caring is enough to brighten up their lives and we must make it a habit to pay special attention and appreciate them regularly. Every religion teaches about the importance of respecting elders and taking good care of parents especially when they’re old and feeble. Parents also have the responsibility of bringing up children in a way where they learn to respect elders and won’t abandon or neglect parents. Even if our modern, busy lifestyles leave us with little time, we must find a way to look after them well and give them all the resources to live happy, comfortable lives. That is why I firmly believe that ‘Every day should be Father’s Day’ and not merely celebrate them once a year.”
Established in 1949, Hameedia has grown to become leaders and trendsetters in the Sri Lankan retail fashion industry having always delivered expert custom tailoring and the best in men’s fashion.
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