NDB Bank launches TradeLinc

ABOVE The NDB CEO addressing the event

NDB Bank recently launched TradeLinc, a revolutionary digital banking solution, at an event attended by over 100 business customers. 

Speaking at the event, Kelum Edirisinghe, CEO of NDB Bank, articulated the bank’s vision for the future of digital banking.

He emphasised the strategic importance of TradeLinc as a catalyst for growth, providing Sri Lankan businesses with real-time solutions to optimise liquidity and enhance supply chain operations, according to a media release issued by the company. 

Rukmal Dharmadasa, Chief Manager of NDB Supply Chain Finance, offered a comprehensive introduction to the TradeLinc platform, outlining its key features and benefits. Designed to meet the unique needs of the Sri Lankan market, TradeLinc enhances visibility, enables real-time funding, and offers cost-effective solutions tailored for local businesses, particularly SMEs. 

The significance of this milestone was further highlighted through a special address by Takafumi Kadono, Country Director of the Asian Development Bank (ADB), who underscored the global importance of closing the trade finance gap and enabling small and medium enterprises to thrive. Complementing this, Ms. Aparna Soni, Relationship Manager of the Trade and Supply Chain Division at ADB, shared her insights on how innovative supply chain finance solutions like TradeLinc can drive sustainable growth and foster greater financial inclusion. 

A highlight of the evening was the gifting of NDB WriztPay bands to five distinguished invitees, symbolising NDB Bank’s ongoing commitment to blending technology with financial services for a seamless customer experience.