A new offering from the local unit of Indian mobile giant Bharti Airtel allows subscribers to select from a range of "customised" messages, in all three domestic languages (English, Sinhala and Tamil), which will be played in the event that they are uncontactable, according to a statement by the operator.
Called the "My Airtel Status", and only available to existing subscribers, this function can be enabled by dialling "*751# to activate this service and select a given status/mood message from a range of messages available in all three languages (Sinhala, Tamil and English) for an activating price of Rs. 5 + taxes. Once a status is activated the customer will receive a confirmation SMS and then callers will hear the status instead of the ring or the existing song of the customer".
According to Suren Goonerwardene, Chief Executive of the operator's Sri Lankan unit: " we are confident that Airtel customers across Sri Lanka will see great value from subscribing to a service like 'My Airtel Status' which will allow them to select [a] personalised status message and let their social circle know of what's keeping them busy".