Thumbs up for chaos, confusion
Television channels ran ‘crawlers’
(one-line advisories across the screen) during foreign programmes
saying it cost them a levy of Rs 75,000 to Rs 150,000 to show that
programme while some stations apologised for cutting programming
due to an exorbitant tax.
Elsewhere the Colombo Port ground to a halt with
striking workers demanding more wages and rejecting claims by Ports
Minister Mangala Samaraweera that some workers earn Rs 100,000 or
more! Strikers have virtually brought the economy to a halt upsetting
the schedules of tea and garment exports, the two main earners for
the country. Industry has warned of a major crisis with ships avoiding
Colombo.
On the war front, thankfully there has been a
lull in the violence for unknown reasons – thus giving the
government a breather as it tackles fresh problems in an economy
that is already taxed heavily by rising oil prices.
The reasons behind the TV tax on foreign commercial
films, dramas and foreign commercials was mainly due to the adverse
impact on the local film industry through the proliferation of Hindu
and Tamil movies and dramas that are more popular that the Sinhala
movies, thus getting larger audiences, bigger advertising and taking
prime time space. The move badly hit TV channels like ETV and ART
that show only English movies and are unable to compete with the
likes of MTV/Sirasa or Swarnavahini in terms of advertising revenue.
Foreign commercials are also taxed. The worst
part however is the confusion in the taxation process. Many issues
are unclear like for example is there a selective taxation where
good quality and socially acceptable (for local audiences) foreign
movies would be exempt from the tax or is the tax already in force?
MTV for example ran crawlers during foreign movies,
comedies or dramas saying the channel had paid the levy. But who
is doing the collecting? On the other hand is this a kind of censorship
as the UNP claims? In a way it looks like one given the kind of
decisions made by the authorities in recent times – all affecting
the media.
The 2005 budget for example had a clause where
the corporate sector could claim only 50 percent of its advertising
spend as an expense – instead of 100 percent earlier –
which saw advertising revenues in the media falling soon after as
the private sector weighed its options. That situation has however
improved with some negotiation.
Then a few months ago, the government stopped
two cable TV stations ostensibly for using the wrong license to
air programmes – several months after these channels were
on air. It’s hard to believe that the Media Ministry didn’t
spot it earlier when the license was given in the first place or
were they plain inefficient? Or was it a political move to help
another favoured station?
It looked almost hilarious – if not for
the seriousness of the situation – when a new satellite TV
channel was launched two weeks back promising a whole range of programming,
while the government on the other side was squeezing existing ones.
What’s wrong with government policy? Why all this confusion
and repressive conduct?
And here’s now the infamous TV tax on foreign
movies and commercials. Wasn’t there better ways of protecting
local artistes – perhaps by discussion with television authorities
– instead of arbitrary moves?
TV channels should also share some part of the
blame for waiting for so long – almost nine months after last
November’s budget – to raise this issue. There was also
no unity in the protest action.
The Port strike is the worst in recent years,
according to industry observers who say there hasn’t been
a strike of this magnitude – even during the JVP insurgency
in 1988-90 or anytime during 24 years of the LTTE insurrection.
However, on Friday the strike was called off.
Nevertheless the events in recent days show the inefficiencies of
an administration which on one side has created a complicated tax
structure (read more about it next week in The Sunday Times FT)
and on the other, unable to end a crippling strike early –
even though workers may be at fault.
And another thought on confusion: President Mahinda
Rajapaksa promises a group of former test cricketers that a new
interim committee would replace the existing one. The following
day the Sports Minister says the current committee will remain;
the cricketers return to the president who says his minister would
have been misinformed.
A week has passed and the status quo remains –
an example of the chaos and confusion that reigns in the leadership.
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