Above from left - Avanthi Bandara (Senior Manager - Legal, NDB Bank), Darshana Jayasinghe (AVP/Head of Marketing, NDB Bank), Sanjaya Perera (SVP – Personal Banking and Customer Experience, NDB Bank), Dimantha Seneviratne (Director/CEO, NDB Bank), Dinka Peiris (President, SLSRFR), Madhawa Wijesiri (Treasurer, SLSRFR), Jeffrey Shahid (Secretary, SLSRFR)
NDB Bank, in its latest effort to contribute to the betterment of sports, has extended a hand to empower youth sports through a partnership with the Sri Lanka Rugby Football Referees (SLSRFR) as its "Official Banking Partner".
The official signing of the partnership agreement was held recently and NDB and SLSRFR signed a partnership agreement for a period of three years, the bank said in a media release.
Commenting on this partnership, NDB’s CEO, Dimantha Seneviratne said, "We look forward to our partnership with the Sri Lanka Society of Rugby Football Referees and the support we can extend to Sri Lankan rugby and football." Advancement in sports and sports personalities are a part of the holistic progress of any country. As Sri Lanka is gradually emerging from the many hardships it encountered in the recent past, it is important that the field of sports is also extended the support it requires. NDB is pleased to take a lead role in this regard, he further added.
SLSRFR‘s President, Dinka Peiris, stated that "it's indeed an honor to be partners with NDB and this partnership will go hand in hand to the development of referees around the country."
Since rugby is one of the most popular sports in the country with a wide television viewership and social media presence, this partnership will augur well in enhancing NDB's brand visibility amongst the masses and, in particular, the youth segment.
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