Newton Lanka, an extension of Newton TAC Malaysia, bagged five awards at the recently concluded Asian Customer Engagement Forum 2020 (ACEF) showcasing its unmatched, innovative creative solutions, yet again.
The company won two gold awards, one silver and two bronze in five different categories for running creative campaigns for Aquafresh and Dandex Pro-scalp shampoo brands.
The company said in a media release that one gold award in the main category of ‘Out of Home Media’ was in recognition of the Freedom Run 2 campaign, which was carried out for Dandex Pro-scalp shampoo and another gold was received for the category of Online Media for the same campaign. Its ‘Water Can Change Any Story’ campaign, which was launched for Aquafresh brand, won silver in the category of Experiential Marketing while the same campaign received the bronze award in the category of ‘Out of Home Media’. The agency bagged another bronze award for the same campaign in the category of PR.
These outstanding achievements for Newton Lanka come on the back of a successful run at the EPICA Awards which was held in March 2020 for the very first time in Sri Lanka. The EPICA Awards rewarded Newton Lanka with bronze for its Water can change any story campaign which was carried out for Aquafresh brand in the category of Non-alcoholic Drinks.
Reshad Mohideen, Director at Newton Lanka, commented, “We are extremely proud of these awards and we would not have been able to reach these heights if not for a collective team effort. Our valued clients provided their due support allowing us the freedom to come up with creative solutions. I would like to extend my compliments to our ever dedicated staff and the clients who stood with us as pillars of encouragement.”
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