Financial Times

Lot of constraints in entering lubricant market
By Quintus Perera

W.K.H.Wegapitiya, Chairman, Laugfs Group of Companies this week lashed out at some multi-national companies that stood in their way to enter into the lubricants market and also referred to the stringent regulations that made it near impossible for them to enter this market.

He made these comment at the launch of Laugfs Lubricants of four varieties of engine oil, being the first Sri Lankan company to enter the local lubricant industry. Mr Wegapitiya urged Sri Lankans to purchase products manufactured and marketed by Sri Lankan companies and said that it is the way India has become a powerful economy in the region.

Laugfs engine oils will initially be available in two distinct product lines – Monogrades (Power P40+ and Power D40+) and Multigrades (Supreme Petra – Petrol Engine Oil and Supreme DX). They will be marketed by Laugfs Lubricants Ltd, a subsidiary of Laugfs Group. He said that their confidence of success is deeply rooted in the fact that all their products are manufactured to international quality standards. He said, “We are giving Sri Lankan customers, a fully Sri Lankan product, which is functionally far better than what is available in the market.”

He said that Laugfs Lubricants has already obtained Original Equipment Manufacturer (OEM) approval for Mercedes Benz vehicles to use its Multigrade engine oils becoming the only Sri Lankan lubricant licence holder of the American Petroleum Institute. Laugfs Lubricants engine oils are blended at the state-of-the-art manufacturing plant in Singapore.

He said that they are aiming to becoming Sri Lanka’s number one lubricant brand in the long run and in the short-run Laugfs expect to capture 30 percent market share for their lubricants, within the next two years.

Top to the page  |  E-mail  |  views[1]
 
Other Financial Times Articles
Local businesses unhappy with CEPA
SC judgment on SLIC privatisation reserved
Stassen and Milford status quo unchanged
CIMA EGM on August 5
Top team takes Ceylon Chamber of Commerce into 2009
Clean up for SAARC Summit
Corporate governance and independent directors - Comment
Comparison of Sri Lanka and world retail fuel prices
KumbukRiver among the world’s best again
Employment opportunities opening up in the Maldives
CDIC will not be de-listed as yet
CSE - bad example of Corporate Governance - Letter
Bussiness brief
Use a polythene bag and save a tree - Economic wisdom for babies
JWT copywriter attends Cannes workshop
George Keyt's paintings restored
Regulating transportation, product and service safety- How do we in Sri Lanka match up?
An American life worth less today
Tourism industry worries over travel advisories

 

 
Reproduction of articles permitted when used without any alterations to contents and a link to the source page.
© Copyright 2008 | Wijeya Newspapers Ltd.Colombo, Sri Lanka. All Rights Reserved.