The International Young Fashion Entrepreneur (IYFE) 2010 Award is a British Council initiative in partnership with the Centre of Creative Enterprise that seeks to champion and celebrate the importance of creative entrepreneurs in the 25 to 35 age category working in the field of fashion.
Applicants were drawn from various areas of the fashion field including- fashion textile, accessories production and design, fashion promotion, fashion education, fashion marketing, fashion event promotion etc. recognizing that an applicant may strongly influence the business of fashion without being a practising fashion designer.
Excellent English Language skills were a must. Out of the eleven applications received, the short-listing panel comprising Sahran Abeysundara (interior decorator and events manager), Ajith Dias (specialist in textile and clothing and a Fellow of the Textile Institute, UK), Carmel Kelly (Principal Lecturer and International Project Coordinator London College of Fashion), Ranmali Mirchandani (Manager Programme Delivery - British Council), Adam Pushkin, Regional Head of Arts, British Council ISL, Sahran, Dilani Wijesekera (Director/Designer Dilly's) shortlisted 5 candidates based mainly on their written applications supported by additional evidence of their entrepreneurial skill and ability.
The shortlisted candidates are - Anjuli Flamer-Caldera - Director Bubble Events Pvt. Ltd (Fashion Lifestyles Events organiser) Terrin Gabbalage - Managing Director/Designer, Wedding DreamsChathuri Samaraweera - Managing Director, Anaya International Pvt Ltd Fahad Sheriff - Director, MF Retail LtdGovinda Tidball - Director Sarakeil Pvt Ltd & CEO Community Concern SocietyFor the final interview, the shortlisted candidates will be given an opportunity to make a short presentation expanding on their written application and addressing questions related to market awareness, vision and ambition and their desire to develop mutually beneficial engagement with the UK.
The National winner of the IYFE 2010 award will be announced at the launch of the Sri Lanka Design Festival on November 27 2009.
The Centre for Creative Enterprise is the project partner for the award and the electronic media sponsors are Channel 1 MTV and YES FM.For more information on the award please visit www.britishcouncil.org/srilanka-arts-and-culture-iyfe 10 |