In 1895, Bohemian inventor Daniel Swarovski I, moved to the village of Wattens, Tyrol in Austria, with his newly-invented machine for cutting and polishing crystal. From this beginning that revolutionized the fashion world, Swarovski has grown to be the world’s leading producer of precision-cut crystal for fashion, jewellery and more recently lighting, architecture and interiors.
Pure Brilliance Cut for Zirconia is the latest Swarovski innovation to be introduced to the market, applying diamond cut standards to Zirconia, creating an entirely new dimension of excellence for this exciting stone.
The range was introduced in Colombo with a fashion show. The range is distributed in Sri Lanka by Devi Jewellers (Pvt) Ltd, Ejewels and Sri Vengada Gems and Jewellery and is available at leading jewellery retailers such as Wellawatta Nithyakalyani Jewellery, Devi Jewellers (Pvt) Ltd, Vogue Jewellers Ltd, Ejewels, Swarnamahal and J. A De Silva Jewellers.
The new Pure Brilliance Zirconia Cut adheres to the Gemological Institute of America’s standards for grading diamond cut quality. The GIA is the world‘s foremost authority on diamond grading.
Perfect fit with Bespoke
Menswear specialists Hameedia held a grand launch of their latest innovation- Bespoke tailoring solutions via the worldwide web recently.
British High Commissioner Dr. Peter Hayes graced the launch and addressing the gathering said this system gave a sense of perfect fit, self-assurance and intangible feeling of ease as it was made to totally cater to the wearer.
The term ‘bespoke’ dating from the 17th century refers to an era when customers chose their material at the tailors and thus it was said to have been spoken for. The tailor would then make the suit according to the customer’s personal measurements rather than the made to measure suits of today which use a basic pre-existing template, Be-spoke thus refers to a high degree of customization.
Managing Director of Hameedia Fouzul Hameed said his firm was proud to take bespoke tailoring solutions beyond geographical boundaries. For more on how it works see: www.envoybespoke.co.uk. |
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