The American Chamber of Commerce in Sri Lanka (AmCham) in collaboration with the Chartered Institute of Marketing Sri Lanka Region (CIM) is organizing a seminar on the “Issues Facing Global Marketers” on November 28 at the Hilton Colombo.
Chris Lenton, International Chairman of The Chartered Institute of Marketing will discuss the challenges marketers are facing about leadership, sustainable campaigns and getting more for less out of their campaigns based on the research the institute had carried out recently with 150 top CEOs and Senior Executives attached to world’s leading companies, AmCham said in a statement.
The presentation will be followed by a moderated Q & A panel discussion including Prof. Uditha Liyanage, Director, Postgraduate Institute of Management, Nimal Gunewardena, Chairman/CEO, Bates Strategic Alliance and Asanga Ranasinghe, Marketing Director, Unilever Sri Lanka. |