Pelwatte donates milk powder to ‘Mithuru Mithuro’ organisation 

Pelwatte, the leading local dairy manufacturing company, recently conducted several consumer-driven CSR projects which manifested the company’s commitment towards the social upliftment amidst the COVID-19 crisis. 
 
Mithuru Mithuro Movement is an organisation mainly focused on rehabilitation and purification of substance abused personals in Sri Lanka. It is registered under government and National Dangerous Drugs Control Board. Over 350 individuals are being provided residential treatment at the four branches of Mithuru Mithuro which are located in Pelmadulla, Kuruvita, Gampaha and Piliyandala. 

“As a socially responsible organisation, when Pelwatte management was made aware on the requirement of the daily milk powder for the residents’ use and the issues the organisation faced procuring the requirement in the face of an uncalled for crisis such as COVID-19; as a local dairy manufacturer we were much obliged to fulfil their request,” said a spokesperson for Pelwatte in a media release. 

The residents of the Mithuru Mithuro organisation are funded solely by the monthly financial support of the parents of the residents, however due to the lockdown and the social distancing requirements imposed by the Government from March 2020, the organisation could not manage their daily milk powder requirement of 10kg per day. In this context, Pelwatte positively catered towards the requirement and donated a consignment of Pelwatte FMP to the organisation that could help the organisation during these times of dire need.