Behaviol, an Australian based next-generation esports platform, backed with $2.5 USD million in seed funding from international investors, is expanding its footprint in Sri Lanka.
Co-founded by cricketing legend Kumar Sangakkara and entrepreneurs Dr Dinuk Jayasuriya, Reza Magdon-Ismail and Krishan Deegalla, Behaviol is a tech company building a new virtual sporting world on the metaverse, where sportspeople are virtual characters, powered by artificial intelligence (AI). Importantly, it has spent already a year in the research and development phase.
Behaviol, through its local partner Hemnette, already boasts a 20 strong team in Sri Lanka and aims to grow rapidly in the local market. When asked why Sri Lanka as a base for its key operations, Behaviol’s CEO Krishan Deegalla states “Choosing Sri Lanka was an easy decision. My other company, Hemnette, has worked in Sri Lanka for over a decade and I’ve witnessed first hand Sri Lanka’s amazing depth of IT talent. With the cutting edge artificial intelligence, graphics and gaming work Behaviol is undertaking, we will become the destination company for IT talent in the months and years to come”. With plans to assemble and incubate the best talent in Sri Lanka, Behaviol is primed to lead the way for Sri Lanka’s expansion into the global technology space.
Behaviol’s first game, Meta11, will shepherd the world’s second-most popular sport of cricket to the metaverse, bringing a new take on the fantasy sporting leagues already played by hundreds of millions of fans globally. In Meta11, players will be able to acquire, nurture and improve their team of cricket stars. Powered by artificial intelligence, the virtual teams will face off against one another on the pitch to determine who reigns supreme, playing to a crowd of real spectators who can watch and support their favourite teams in the metaverse.
The core technology behind Behaviol will be used as the base infrastructure for a range of other sporting codes and franchises in the future, enabling anyone to own characters and have them play their favourite sport in the metaverse. Behaviol CEO Krishan Deegalla said: “What started out as a general conversation between friends sitting around the table, has now morphed into a stimulating new gaming concept that has the potential to redefine esports as we know it.
“Meta 11 is a paradigm shifting technology that not only introduces players to a new method of gaming, but creates a future-focused pathway that brings artificial intelligence to esports in the metaverse.”
Co-founder Kumar Sangakkara added: “For me, creating a new platform for cricket players and fans to enjoy is like creating the next chapter in the history books.“The idea of Meta 11 is rooted in cricket because of our affinity for the sport. My international cricket career started out when I was 22 years of age, counting for 15 years of playing international sport for my country. As I reflect on my time playing the sport, and now looking to the future, it is extremely exciting to feel as though we could be creating a platform that ultimately defines the future of the sport that I grew up with.”
For Sri Lankan based jobseekers, contact admin@behaviol.com to submit expressions of interest and visit www.behaviol.com to explore available job opportunities.
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