Expolanka Holdings this week took a controlling stake in Norfolk Foods Pvt Ltd with an investment of Rs. 300 million.
Norfolk Foods (Pvt) Ltd enjoys an enviable reputation as a leading entity involved in the manufacturing and marketing a range of specialized processed foods. “We saw tremendous potential in this company.
Not only does it have a wide portfolio of products but parallely enjoys a strong and vibrant customer base both in retail and B2B. With our existing FMCG brands which include T-Sips, Mo-Fruit, Taprobana and Baraka, Norfolk will no doubt further strengthen the current portfolio. It is seen that the Halal meat industry has been growing rapidly in Sri Lanka and across the world which shows growth potential for NFL. In line with this we have plans to further develop the brand name across all markets and increase market share in the near future,” said Group CEO of Expolanka Holdings PLC, Hanif Yusoof in a statement. The announcement was also made in the Colombo Stock Exchange since Expolanka is a listed company.
The statement said a wide range of speciality products made according to high standards of quality have made NFPL the choice supplier to most of the prominent brands in the country. NFPL’s clientele extends from the quality conscious luxury and boutique hotels to globally branded five star city hotels.
Norfolk has developed and marketed an assortment of further processed foods ranging from the Kiev and Cordon Bleu to Cocktail Nibbles and Smoked Delicacies. It also produces and markets popular crumbed specialities, savouries and crispy grills. Coupled with a nationwide distribution network, a unique brand proposition is expected to augment the company’s proficiency at new product launches, Expolanka said.
“Envisaging a significant increase in demand NFL recently completed a modernization programme which included new blast freezers, cold rooms and expanded floor area of 32,000 square feet. With this the NFL will have an integrated production process and is expected to be a model production facility in Sri Lanka with uninterrupted process flow. NFL also boasts of being the first to install a spiral air blast freezing facility in Sri Lanka,” it said.