NDB Bank has announced its role as the Official Banking Partner for the Sri Lanka Institute of Marketing (SLIM) SME Development Awards (SMEDA) 2024.
This partnership reflects NDB’s continued dedication to recognising and supporting the entrepreneurial spirit and marketing excellence that drives the nation’s small and medium enterprise landscape, the bank said in a media release.
Now in its second consecutive year, the SLIM SME Development Awards is a pioneering initiative under SLIM’s "Restart" platform, which aims to reward and uplift micro, small, and medium-sized businesses that have demonstrated exceptional marketing, branding, and sales strategies within their industries.
The awards span across a wide spectrum of categories, including SME Enterprise of the Year and sector-specific accolades representing 14 diverse industries. The awards programme highlights businesses in fields such as IT, digital and online retailing, agriculture and dairy, FMCG, hospitality, exports, B2B, health, nutrition, textiles, and more—showcasing the remarkable breadth of Sri Lanka’s SME capabilities.
Commenting on the partnership, Kelum Edirisinghe, CEO of NDB Bank stated, "We believe that SMEs are the engine of Sri Lanka’s economic progress. Through our partnership with SLIM and our role as the Official Banking Partner for SMEDA 2024, we aim to champion the efforts of small and medium enterprises that are not only innovative and resilient but are also endeavour to elevate their businesses to the next level.”
As one of Sri Lanka’s leading financial institutions, NDB Bank has long been at the forefront of SME development, offering a wide range of banking solutions tailored to meet the evolving needs of this dynamic sector. From specialised SME loan schemes to advisory support and export facilitation, NDB continues to act as a true partner in progress for the nation’s enterprising community.
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