Sri Lanka is an emerging destination for its world-class software and engineering capabilities but complementing this has been its hidden knack for design, and in bringing this talent to a global stage Rootcode Labs, a leading software product engineering company recently launched its newest subsidiary, Rootcode Studio.
As one of Sri Lanka’s first premium design studios, Rootcode Studio is here to help businesses realise the power of great design in transforming their brands and ideas. Rootcode has helped many businesses with mobile and web applications, AI solutions, scalable Minimum Viable Products (MVPs), designing products and prototyping, and auditing quality of software, the company said in a media release.
Its diverse team of UI/UX designers, product designers, design consultants, strategists and creatives will take on every project by challenging conventional thinking in terms of strategy and execution to ensure the ideal product that exceeds all possible expectations, the release said.
The Rootcode Studio Design Process (3i’s) firstly involves Immerse; to gain an effectual end-user perspective with the outcome being an immersion map that includes user expectations, mentality and research results, secondly Ideate; taking a direction and onboarding the team to further explore and clarify pain points, and thirdly; Innovate; to provide a range of solutions from multiple perspectives including user research carried out through prototype testing and upon identifying the ideal design, to provide an optimum UX.
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