Sri Lanka, over the last 15 months (March 2020-June 2021), has attracted over US$950 million in investments, towards revitalising the island’s burgeoning tourism sector.
Sri Lanka Tourism (SLT) said in a media release that 64 project proposals have currently been received and 38 projects, to the value of $102.38 million, have received approval. These ventures will be executed under the auspices of SLT Development Authority. The level of interest shown by global investors is a positive sign for things to come and indicative of the immense potential inherent to the local tourism sector.
The release said that to ensure a faster and more convenient process for all investors, numerous measures have been put in place. Sri Lanka Tourism Chairperson Kimarli Fernando highlighted some of the key policies designed to encourage international investment and expedite the process.
“This new era of strategic investment is like nothing the country has seen before and is set to launch Sri Lanka’s tourism sector into a brave new future. We have taken great care to streamline the investment process, so it is more in line with what international investors expect. This includes a master document which merges the requirements of all government agencies into a single easy to use application for investors,” she said.
By removing previous hurdles, streamlining the entire process for greater efficiency, and ensuring absolute transparency, the government has given investors a clear route, the release said. This provides interested parties with the guarantee they need when considering the long-term viability of their investment. SLTDA has also established an Investment Relations Unit (IRU) to expedite the approval of all tourism investments which provides greater clarity on regulatory issues and allows investors to form a direct partnership with the administrative body.
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