It is really important that a consumer knows what he or she is buying before they buy a personal computer otherwise it is a waste as they will buy old technology, according to Indika De Zoysa, Intel's local Country Business Manager.
As such, he notes that it is Intel's goal to educate customers about what is available in the market and why they should go for newer processors, many of which cost the same as the previous generation.
Interestingly, Mr. De Zoysa also noted that international research indicates that average computer users, irrelevant of country, primarily use the devices for electronic mail and search purposes (72%).
The second most popular use is social media websites such as Orkut or Facebook (50%) and third is accessing online video websites like YouTube (48%). The list is rounded out by photo saving and editing (28%) and gaming (20%), the latter which is growing increasingly popular in Sri Lanka.
Mr. De Zoysa's comments were made at the launch in Colombo of Intel's newest home use processor, the Core i3.
The latest in the Core family of microprocessors launched over 2009 and 2010, which also included the top-of-the-range Core i7 and enterprise-friendly Core i5; these processors are said to be up to two times faster than the previous generation of processors while using 40% to 45% less energy.
It is also noted that, while i3 was launched globally at the beginning of January, the Sri Lankan launch was delayed by the presidential elections. Mr. De Zoysa suggests that otherwise, typically, the Core i3 would have been launched only one or two days after the global launch.
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